Letting your property
Why let with Northumbria Byways?
Here in Northumberland, we have passionate, knowledgeable property specialists who can support you in getting your property ready to let. We're also part of the Original Cottages family, which means that you get additional benefits from our central team of experts. From pricing to marketing to property grading, we can ensure that your property is set up for a successful season, year after year.
Our response to Coronavirus (Covid-19)
From the start of the Covid-19 pandemic, we have, of course, been focused on supporting our homeowners, guests and staff. Safety has been our top priority, alongside timely information. In a world with so many unknowns, we have cut through the noise to give our homeowners clear, regular and informed communications about the situation, what it means to them, how we’re adapting, and what they need to do to adapt.
We have made sure that we’re always available on the end of a phone or email too, and the feedback from our homeowners has been fantastic – we, and they – feel like our relationships have only strengthened during this time.
And now, with holiday bookings on the up, we are helping our homeowners to make their properties safe and ready for visitors. We understand how holidaymakers’ needs are changing and advising our owners on how to optimise their property – from facilities, to pricing – to achieve their booking potential.
How we will market your property
We can help maximise booking rates for your property with our extensive and targeted marketing programme:
Our website is the most important tool we have to promote our brand and our wonderful selection of properties. Our website is ‘responsive’ which means it’s appearance changes to best fit the device on which it is being viewed. We invest in ‘pay per click’ advertising to ensure that our position on Google is good and we work hard to ensure that we are always adding relevant information to our site, which creates a good user experience and also improves our ‘organic’ search engine performance. We also market all our properties on our group website, www.Originalcottages.co.uk.
Our social media audience is always growing as we actively seek to talk to our customers on a personal level to both build awareness of our brand and strengthen relationship we have with our customers.
In addition to our own websites, we pay to list your properties on 20+ affiliate websites, both in the UK and elsewhere in the EU, casting the net further still.
These include: Airbnb, Booking.com, Snaptrip, Holiday Lettings and HomeAway.
Campaigns & Social Media
We regularly communicate with our customers with personalised, targeted emailing, featuring properties, events and special offers. In addition to this with our online blog, we give customers insider news and tips to make the most of Northumberland.
Our Brochure & Other Printed Media
Taking advantage of the significant footfall we have passing our offices, we produce a full colour brochure with high quality imagery of our beautiful properties. This can also be requested online.
We also advertise and showcase properties locally and nationally, from magazine to bus stops, to name just a few!
Advertising & PR
We work closely with our PR agent who keeps us informed of any national and local opportunities for press coverage. We promote our cottages through a variety of targeted advertising in the local and national newspapers, magazines, visitor publications etc. We also work closely with local tourism agencies and a number of oversea affiliates.
We Go To Shows
We attend local, county and national shows, so people can meet us and find out about our properties. We have high quality show displays and we take our magazines and other literature with us, together with great branded giveaways.
Additional benefits for our homeowners
10% Original Cottages discount
As we are part of the Original Cottages group, our homeowners enjoy a 10% discount off their own holidays.
With over 5,000 Original Cottages properties to choose from, you too could enjoy exploring the UK for less.
Exclusive discounts from our partners
We love loyal customers. So, to say thank you for choosing us, we’ve teamed up with a range of local and national companies to ensure that you are rewarded with some seriously great offers and discounts.
Find out more by requesting a Homeowner Information Pack today.
How to join our family
If you’re interested in letting with us our knowledgeable and friendly team members are on hand to advise and support you through the simple 3-step process.
1 - Contact us
Send us an enquiry so we can arrange an informal chat with one of our knowledgeable team members.
2 - Arrange to meet
We would love to visit your property, or arrange a video meeting and tour (whichever is more appropriate) with no-obligation on you at all.
3 - Join our family & receive bookings
We arrange your property setup and once live we launch our marketing activity to secure bookings and generate you income.
Ready to take the next step? Click here to request more information about letting your property with us!
We pride ourselves on having a good working relationship with our property owners, so who better to tell you about their experience working with us. Here are a few of our many testimonials:
"Northumbria Byways have marketed my holiday cottage for a number of years now with considerable success. The personable, friendly and knowledgable staff are professional, competent and highly efficient in their dealings with both owners and guests alike. Nothing is too much trouble with attention to detail being a high priority. Communications are excellent with innovative and forward thinking leadership. I have complete confidence and trust in Northumbria Byways and would recommend their services without hesitation. I look forward to a continued successful and happy relationship for the foreseeable future."
Mr A. Blyth.
"I have been involved in running 6 holiday cottages over the last 10 years in that time I have worked with a number of agents to gain more traffic towards the cottages. One of the agents that does stand out for increased numbers of guests is Northumbria Byways. I have been with them since 2012 and will be staying with them from now on, they have been supportive, helpful and professional, as a direct result our business has grown. Although the cottages are in an area of outstanding natural beauty all the cottages are on one site so booking them all out is not as easy as it seems. We were lucky to find such a good agent and would have saved a lot of time and money if we had worked with them from the beginning."
Mr G. Newcastle.
"Northumbria Byways are excellent partners to work with in managing our holiday property. Their systems and procedures work very smoothly, with proper documentation and very importantly, Vicky and her colleagues are great to work with. They are always pleasant, helpful and ready to assist with any minor glitches. If they say they'll deal with something, you can be sure it will be done."
Mr H. Rainhill.
"Northumbria Byways has been the agent for my 4 holiday cottages for a number of years now. Vicky and her team are very professional and extremely helpful in the dealings with ourselves and with our holiday makers. They quickly respond to all booking enquiries and always consult us in the case of a more unusual booking. They have helped us to achieve a 4 star rating with Quality in tourism for one of the cottages which has definitely increased our bookings."
Mrs C. Blanchland.
"I am a huge fan of Northumbria byways. They are flexible, organised and brilliant at communication and advice. They know my cottages and market them well. The commission rates are extremely reasonable and their no restriction policy is what drew me to them. Basically they are not greedy so working together gives us both the best chance of making my business a success."
Mrs M. Kelso.
"I first started a holiday rental business 11 years ago and Northumbria Byways were recommended to me. Since that time, I have found the service they offer to be excellent, friendly and professional. They started by providing helpful advice on everything from insurance to utensils for the kitchen! As a result my property was booked from the very first week. Last year I asked Northumbria Byways to act as agents for my second holiday rental property. Again it was rented from the first week . I find the flexibility they offer to be a great benefit, allowing me time to carry out maintenance or to use the cottage for visiting family, friends and owners own bookings. I have no hesitation in recommending Northumbria Byways."
Mr C. Low Hauxley.